Desertification public service campaign pitch

The growing issue of desertification in places like Asia and Africa has little awareness in Australia. the public service campaign's is pushed a lot less then some issues that are closer to home, and so the problem is less campaigned.

A)
this is by far this is the most popular public awareness campaign if you were to search for desertification this would be a close first. this is showing the wasteing away of the leopard along with the land. its very clever becuase of its artistic value and its simplicity.

B)
This comes with the shock value of this planets inactivity for this issue it shows more information then the previous. a more 'real' approach with the dead bird on the ground and the bare bone trees.

C)
This is a lot more obviously a public awareness for a confrences this is a lot like the others because there were'nt any comedic public awarness campaign but it does show you the reality verseus the fantasy.


Which one of these were the most impactful:
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